AI Insights · Timothy · July 2021
Top 5 Health and Fitness Apps in Norway - Q2 2021 Performance
Discover the performance trends of the top five health and fitness apps in Norway during Q2 2021. Learn about their weekly downloads, revenue, and active user metrics.
The second quarter of 2021 showcased intriguing trends for the top health and fitness apps in Norway on a unified platform. Here’s a detailed look at the performance of the top five applications: Strava: Run, Bike, Hike, Lifesum: Diet and Food Tracker, Fitbit: Health & Fitness, Headspace: Sleep & Meditation, and MyFitnessPal: Calorie Counter.
Strava: Run, Bike, Hike
Strava experienced an upward trend in weekly revenue, peaking at approximately $61.2K in mid-May, followed by a gradual decline to around $36.7K by the end of June. Weekly downloads showed an initial increase, reaching 6.2K in mid-April, but steadily declined to 2K by the end of the quarter. Active users started at 62.9K at the end of March and saw a steady decrease to about 48.3K by the end of June.
Lifesum: Diet and Food Tracker
Lifesum's weekly revenue peaked at $42.1K in early April but saw fluctuations throughout the quarter, ending at approximately $23K. Weekly downloads began at 1.9K, peaked at 3.7K in early April, and then declined to 1.6K by the end of June. Active users fluctuated as well, starting at 30K and ending slightly lower at 27.9K.
Fitbit: Health & Fitness
Fitbit showed a moderate revenue increase, peaking at $16.1K in late June. Weekly downloads remained relatively stable around 1.3K to 1.5K. Active users saw a slight decline from 77.5K at the end of March to 68.4K by the end of June.
Headspace: Sleep & Meditation
Headspace's revenue showed a gradual increase, peaking at $12.3K by the end of June. Downloads spiked to 1.2K in early May and remained around that level for the rest of the quarter. Active users saw an increase from 9.9K in early April to 11.2K by the end of June.
MyFitnessPal: Calorie Counter
MyFitnessPal's revenue peaked at $11.6K in mid-May but declined to around $7.4K by the end of June. Downloads fluctuated, peaking at 1.8K in early April and ending at 945 in late June. Active users showed minor fluctuations, starting at 41.9K and ending at 40.5K.
For more detailed insights and data, visit Sensor Tower.
